Why Salesforce and Google Bought Tableau and Looker
Salesforce is buying Tableau and Google Cloud is adding Looker to its family. After reviewing a panoply of studies about business intelligence (BI), analytics, and data warehousing, we found it evident that both acquisitions will provide best-in-class functionality addressing the needs of both business analysts and the IT department, as well as leadership in high-growth markets that are only tangentially related to artificial intelligence and machine learning.